yahoo

SEO: Meta Keywords Are Dead

The use of meta keywords for SEO purposes is not efficient because major search engines stopped using them quite some time ago.

This is more of an article "stub" than anything since some of the planned content for this site on Search Engine Optimization (SEO) has been delayed. But a quick FYI post seemed appropriate.

I've noticed a fair amount of content on the internet in various places - not all of which is "old" - urging website owners to pay attention to including meta keywords in their site's pages. But here's the thing: you would probably be wasting your time.

Unless you are targeting a smaller or more obscure search engine that does use meta keywords, there is little point in including such in the head tag of your website. Google doesn't use it. Some mentioned that Yahoo still does so I did a test the other day. Conclusion: Yahoo doesn't use meta keywords either.

When It Comes to eCommerce and Web Hosting, Big Names Are Often a Big Mistake

It was another week of working on accounts with some of the “big names” in the eCommerce and web hosting world. The “size” of the name is almost directly proportional to the level of headache that I get from trying to handle even simple tasks. To clarify, I’m mostly thinking about cases where I am trying to build some type of PHP-based website.

The “Walmart-ization” of the eCommerce World: Making Mediocre Shopping Cart Sites the Norm

A number of very large companies have helped small businesses and individuals make their start selling online by providing hosted eCommerce solutions (websites with a shopping cart). These include Amazon, Yahoo, ProStores (eBay) and many others. In some ways, this has been very good, as many of their customers may not have ventured into online sales had they not run into an advertisement from one of these large internet companies.

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Matthew Winters with Web New Castle

Web New Castle is led by Matthew Winters, an online community professional by background and now specializing in Drupal. See more about Matt Winters.

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